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International Business

This guide is prepared for Stetson students researching topics related to international business.

Finding company statistics and industry norms

 Mergent's Key Business Ratios enables you to find profitability, solvency and efficiency ratios by industry and by company.

A company's financial ratios can be found on its income statement or balance sheet. Financial ratios quantify a company's operating efficiency and profitabililty. Aggregated financial ratios enable you to find out how a company's financials compare to similar companies in an industry classification. Industries are classified by specific numeric codes, SIC and NAICS. The SIC (Standard Industrial Classification Code) codes and NAICS (North American Industry Classification System) codes are used by the government to classify businesses for the purpose of collecting and distributing aggregate economic data.

Benchmark industry norms are available in the Library's Mergent Key Business Ratios database.

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