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Family Enterprise

This guide is prepared for Stetson students doing family business research. Specialized resources related to family-owned business enterprises are listed.

Industry codes

  • Industrial classification codes (SIC and NAICS) are used to organize industry data and documents into broad topical areas.  IbisWorld, Mergent Online, Mergent First Research, Mergent Intellect, NexisUni, ABI/INFORM and Business Source Premier databases have industry code look-up functions. The look-up functions allow you to search code descriptions by keyword, then select classifications codes from a list. Industry classification codes are useful to limit search results to a specific industry, to locate companies within an industry, to find industry analysis reports and industry statistics.
  • Industry codes serve to define broad topical areas such as a management function, an industry, a market, or an organization type. For example, the NAICS code 1300 includes all of the articles on international trade and foreign investment. Code 1500 covers energy and the environment.  In the ABI/INFORM business database, clicking on “Look up classification codes” will open a list of broad categories and nested sub-categories. Check boxes are provided to limit your search results to specific industries, markets or management functions.
  • Detailed descriptions and historical information about the SIC and NAICS industrial classification systems can be found on the website.

ABI/INFORM Complete database

You can see the industry code look-ups by clicking on 'Advanced Search.' You can either search for industry codes by keyword or browse the list of nested code descriptions by clicking on the link shown below:

Mergent Online

Select the industry code radio button for the classification system you want to look up, then click on the 'use code look-up' link to browse the industry classes. Click on the '+' next to a class to open sub-categories. By selecting a classification from the list (or by entering a known code number) Mergent Online produces a list of private and public companies operating in the industry selected.

Mergent First Research Industry Reports

Mergent First Research Industry Reports can be located by entering a NAICS code, an SIC code, or by browsing the classification code lists provided and selecting an industry class from the list.


In the example below the SIC 3944 classification 'Toy and game, manufacturing' was selected from the alphabetical browse list.



IBISWorld provides industry reports for hundreds of industries.

These comprehensive research reports contain trends, statistics, and analyses on market size, market share of competitors and industry growth rates. Each study includes an overview of the supply chain, key success factors, barriers to entry, and operating conditions.

You can search either by NIACS code, keyword, or by browsing the collection of reports.

When you type in a keyword for an industry, such as the search for "clothes" below, IBISWorld will offer several results in the dropdown as well as an option to "View More Results." 

When you choose "View More Results," you will have many options. Choosing appropriate industry keywords will help you find the results you seek. It may take a few attempts.  

Here is the specialized industry of Pizza Restaurants in the US.

Notice the comprehensive data on the left. You have access to in-depth analysis as well as an overview of any industry with key statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants and more.


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