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A guide to databases, books, journals, and websites recommended for researching entrepreneurship.

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Consumer spending research

Search the library discovery tool (OneSearch) for books and ebooks. Recommended subject headings:


Consumption (economics)

Market segmentation

Demographic information

Resources on the statistical characteristics of a community (population, income, age, gender, ethnicity, housing) include the following:

International statistics


Consumer spending research - reference books

Print Reference Books located on the main floor, Reference Section.

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