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Marketing

This guide is prepared for Stetson students researching business topics related to marketing.

Overview and Database Best Bets for Research

Find books, journal articles, videos, news, and government documents using the Library's 'OneSearch'

  • Select the "Advanced Search" link to enter your search terms. Changing the drop-down menu to "Subject Terms" will focus the results more precisely on your topic. Use the "Limit to" check boxes to further refine the results list by type of resource and/or by publication date.
  • Checking "Catalog Only" will limit the results to books, videos, and other resources available in the library.

Books and ebooks

Use the Catalog tab to find books available in the library. Changing the drop-down menu to "Subject" will help focus your results.

Use the list of suggested subjects to refine catalog results

Notice the suggested subject headings listed on the right-hand side of the search results page pictured below. Browse the 'Try these too...' list to find related terms. Suggested headings may be selected to refine results more precisely.

eBooks

Have a question? Ask a librarian! Call or text 386-747-9028.